Letter to Volunteers
Hope on the Slopes
Ski & Ride for a Cure
Hello Hope on the Slopes, Ski & Ride for a Cure Volunteers,
I’m Dave Ludwig, founder of the original Hope On The Slopes (HOTS) event at White Pass, WA, which hosted our first event in March of 2003. For the past several years I have been involved in helping the American Cancer Society grow HOTS regionally and nationally.
The reason I am contacting you is because we have some very exciting news. Over the past year I have been working with Mark Edmiaston, the Director of Development with the American Cancer Society Great West Division, to develop a plan to grow HOTS. The culmination of that work has resulted in the formation of a new 501(c)3 non-profit corporation, and the transfer of HOTS events in the Western U.S. (White Pass, Crystal Mountain, Stevens Pass, Ski Bowl, and Breckenridge) to the new non-profit called Ski & Ride for a Cure.
The ACS is fully supportive of this endeavor. We have a signed agreement with the ACS that allows us the use of the HOTS name, collateral material, office space, support of transition and more. The ACS will be the beneficiary of funds raised through Ski & Ride For A cure.
All of this means that skiers, boarders, resorts and ski areas, ski and board manufacturers and vendors, will be able to become involved in the local, regional, and national growth and development of HOTS. We will have our own budgets and business plan that can be tailored to better support HOTS volunteers and resorts, as well as allow us improved capabilities to start, support, and market new HOTS events. We will be able to work with corporate sponsors not just on a local event basis, but on a regional and national basis. And we will generally be able to become closer to the ski and board industry and develop relationships that are built around our mission to find a cure for cancer and improve patient education and support.
Regarding individual HOTS events, they will be the same. However, we will provide a more centralized support process (details to come soon). And there are opportunities for interested and experienced volunteers to participate in the growth and development of HOTS at the regional and national level. We are looking for individuals who have an interest in assisting us in the development of regional and national sponsorships, media relations, public relations, resort relationships, new event mentoring and support, to name a few.
We have a website www.hopeontheslopes.net. In the next few days this website will be replaced by a much more robust website, but this should give you some background to start. We also have an Executive Director, Charlene Piercy, who is an avid skier (sorry boarders—but we love your energy and also want you involved as much as skiers ) with strong fundraising experience.
The next step is we want to have some meetings with volunteer’s either locally or on conference calls. I would like to talk with everyone, but there were over 1800 participants in HOTS last winter. To start, if you are a team captain or top fundraiser please contact me at my work email, email@example.com with your questions and if you have an interest in helping us grow HOTS. Be sure to include which event you participate in. I will take your questions and input, then either put together a conference call, email response, and/or a local meeting.
This is a very exciting opportunity for all of us to make a difference for cancer. We have many fantastic and skilled HOTS volunteers. Together, I believe we can accomplish a great deal.
Hope on the Slopes, Ski & Ride for a Cure, Founder